Would you pay US$1.8m for this Leica camera?

NO ORDINARY CAM: This Leica M was one of 44 one-off items created for a charity auction, which raised a total of US$12.8 million.
Would you pay US$1.8m for this Leica camera?

RED ALERT: This aluminium Mac Pro was sold for S$1.2 million, and was said to have set a record.
Would you pay US$1.8m for this Leica camera?

GOLD STANDARD: This pair of solid rose-gold Apple EarPods fetched US$461,000.


    Nov 26, 2013

    Would you pay US$1.8m for this Leica camera?


    A ONE-OF-A-KIND camera and Mac Pro were sold at astronomical prices during an auction for singer Bono's (RED) charity over the weekend.

    The Mac Pro fetched US$977,000 (S$1.2 million), while the Leica M camera was sold during the auction at Sotheby's for a staggering US$1.8 million.

    The price for the Mac Pro is said to be a record for the priciest personal computer ever made or sold.

    The red aluminium, cylindrical Mac Pro computer fetched much more than the estimated list price of US$60,000, as did the camera, estimated at US$750,000.

    A collection of one-off items was created by Apple design guru Jony Ive and industrial designer Marc Newson for the auction, including a pair of gold Apple earphones, and a Steinway and Sons piano.

    Other geeky items that drew high bids included a George Lucas-signed Storm Trooper helmet that went for US$245,000, and the pair of solid rose-gold Apple EarPods, which fetched US$461,000.

    The Steinway grand piano, customised in red and white, was sold for US$1.9 million.

    Carved from a block of aluminium, the Leica M features more than 21,900 laser-engraved holes, which add aesthetic appeal and serve as a grip, PC Mag reported.

    In the works since December, the modernised Leica M took more than 50 engineers over 270 days to build; the outer shell's holes alone took 97 hours to precisely engrave, the magazine's website said.

    "We wanted it to be light. We didn't want to make it from brass; we wanted to make it from aluminium," Mr Ive said in a video for the auction.

    "We used the most advanced tools (possible) to make it. We've made prototype after prototype, and spent so much energy making this, as if we were going to make millions of them. But we're only going to make one."

    In total, the auction of the 44 pieces raised US$12.8 million, which will go towards fighting Aids, tuberculosis and malaria.

    Who the rich buyers were remains a mystery.