Execs in danger can get suited for survival
A CANADIAN tailor is releasing a three-piece suit that has everything a danger-seeking 21st-century executive could need - killer looks plus bulletproof protection that would make James Bond envious.
The company, Garrison Bespoke, believes it has combined style and safety, using lightweight-carbon-nanotube technology to absorb impact from handgun bullets and prevent stab wounds from knife attacks.
All in all, the luxury suit, retailing at almost C$20,000 (S$23,800), seeks to provide a select few customers a way to avoid being killed while travelling abroad.
"We focused on making the ultimate James Bond suit," said Mr David Tran, head of special projects for Garrison Bespoke.
He said the suit was inspired by a conversation with a client who was shot in a foreign country six months ago, but lived to tell the tale. At his next visit to the store, he confessed that he was shaken up by the near-fatal encounter.
"After five minutes, we thought: 'Are we really serious here?' And then we started looking into it," said Mr Tran.
As purveyors of smart tailoring, however, the company could not simply use bulky Kevlar, the typical combat-protection material that is used in police and regulation military gear.
So they reached out to contractors - Mr Tran has an agreement to keep their name secret - who previously provided elite body armour to United States Special Forces in Iraq.
Once a suit has been custom-tailored, six thin nanotube sheets are slipped into the lining of the back of the suit jacket and in the front of the vest, allowing the fit to remain crisp and clean.
Although more sheets can be added for extra protection, comfort and ease of movement would be compromised.
"A lot of men in the finance industry, or mining and oil, have confessed (to us) that when they're in dangerous places, they feel really on edge, they feel really nervous when they're out there. It affects their performance at a high-level strategic meeting," said Mr Tran.
"So it had to be completely discreet. If it's bulky, it's sending the wrong message to the other party - they're scared, they don't trust them."
It's not the first unconventional project that the company has embarked on. Mr Tran said Garrison Bespoke has commissioned all kinds of special suits, from crushed-sapphire tuxedos to an outfit that can be worn underwater.
The original client who survived a shot was the first person to buy its bulletproof suit.
Mr Tran said there have been at least six requests and there is a waiting list, adding that even the staffs of international world leaders have reached out, hoping to tailor their respective country's president or prime minister.
For a company that prides itself on a personal touch, it's created something of a predicament.
"We're not set up to do mass manufacturing," said Mr Tran. "So right now, we're revisiting what we should be doing and our next moves."