Jul 13, 2016

    Shanghai Disney draws 1m visitors


    DISNEY chief executive Robert Iger on Monday said nearly a million people have visited the entertainment giant's theme park that opened less than

    a month ago in China.

    "It would be safe to assume almost a million people have experienced the park," he noted during an on-stage

    chat at a Fortune Brainstorm Tech conference in Aspen, Colorado.

    Visitors are staying longer than expected each day and showing fondness for Chinese barbecued pork with rice, cheeseburgers and

    turkey legs, according to Mr Iger.

    "We are introducing turkey legs to China," he quipped.

    "Which I thought was a mistake

    but we are selling 3,000 a day."

    Each turkey leg, sourced from Poland, costs more than US$8 (S$11).

    Disney set the entrance fee at 499 yuan (S$100) during peak periods and 370 yuan for other times, in a country where the average monthly disposable income is US$278.

    Disney opened the massive Shanghai theme park to the public in mid-June, hoping to win over communist-ruled China's growing middle class with the ultimate American cultural export.

    The Shanghai resort is the United States company's sixth in the world

    and the first on the mainland.

    There is already one in Hong Kong.