Sep 01, 2014

    Courts eyes as many as 12 stores in Indonesia


    PT COURTS Retail Indonesia, a subsidiary of Singapore retailer Courts Asia, is looking to build up to 12 megastores in Indonesia over the next five years.

    "We have set a schedule to build 10 to 12 megastores over the next five years, but only three or four of them will be established as 'big-boxes'. The remaining stores will be in malls," Courts Indonesia chief executive Roy Santoso said on Friday.

    Courts Indonesia will open its first megastore in Bekasi, West Java, next month. It has invested up to US$4 million (S$5 million) in the construction of a two-storey, 12,000 sq m building that will stand on a 2ha plot of land in Kota Harapan Indah. The ground-breaking took place in October last year.

    The store is a free-standing building, what the firm refers to as a "big-box" megastore, and will have sections for various international and local products. Twenty to 30 per cent of tens of thousands of electronic items and furniture will be local-made brands, according to Mr Santoso.

    Thirty per cent of the building space will be reserved for electronic and IT products, up to 20 per cent for home appliances and accessories, and the remainder for furniture.

    "We will also provide delivery, and customers can pay by cash, debit card, credit card or use the in-house credit programme called the Courts Flexi Scheme," he added.

    The company chose Bekasi for its first megastore due to the city's high population density with a population of 2.5 million.

    Meanwhile, construction will start on a second megastore this year in Bumi Serpong Damai, South Tangerang, Banten, which will also be Courts' headquarters. Construction is scheduled for completion in the second half of next year.

    Courts Asia, which is listed on the Singapore Exchange, was established in Singapore in 1974 and in Malaysia in 1987, with 70 outlets that cover 1.3 million sq ft.

    The company was originally founded in 1850 in Britain as a furniture and electronic goods retailer in the Caribbean and Asia.