Happiest race to hit Singapore
IT'S been called the "happiest 5K on the planet", and it's coming to Singapore.
Making its debut in South-east Asia is The Color Run, a 5km untimed race.
Here's the best bit: Participants, all to be dressed in white T-shirts, will be sprinkled with coloured powder at every 1km interval.
To be held on Aug 17 and 18, the run - which originated in the United States and was inspired by India's Holi festival - will take place on Sentosa.
The race, which will start at 5pm on both days, will close with a festival featuring live music. Participants will be encouraged to fling about coloured powder left in their race packs.
At a press conference announcing The Color Run on Wednesday, event organiser IMG's spokesman, Ms Michelle Spencer, said participants are free to "run, dance, skip or crawl at your own pace as a celebration of being alive and happy".
By the end of the event, participants will emerge in a smattering of colours, "almost like an artist's palette", she added.
She said that serious runners should not to be deterred by the light-heartedness of the event.
Rather, it's a chance for them to share their passion for running with others, she said.
The coloured powder, approved by the US Food and Drug Administration, is made of corn starch and food colouring.
What's more, every $1 from the registration fee of $50 per participant will be donated to non-profit organisation Project Happy Feet, which helps underprivileged youth and children in developing countries through education-related initiatives and programmes.
Registration for The Color Run costs $50 per person. Registration opens online today at 12pm. After July 12, registration will be $55 per person. Children under the age of three register for free. Visit www.thecolorrun.com.sg